Last week I officially launched my new website. In that note I shared the many different paths I’ve gone down to reach this announcement. Some paths were quite winding and others were like major highways that could be sped down. As I noted, it’s been uniquely my...

Why Personal Narratives and Stories are So Important in Developing a Memorable Brand   Video 5: Creating a Brand That Outshines Others Click on the image below to view the video. [s3vpp id=759e1260f344b4f6d9fb1fdad8f5c9f9]   The last video in this series! I admit that it’s been a rather unique way to send...

Why Personal Narratives and Stories are So Important in Developing a Memorable Brand   Video 4: Steve Jobs' Advice? Connect the Dots. Click on the image below to view the video. [s3vpp id=79da32ea24d89bf90f987bb4b9ecffb5]   You can’t connect the dots looking forward; you can only connect them looking backwards. So you have...

Why Personal Narratives and Stories are So Important in Developing a Memorable Brand   Video 3: Raving Fans and Committed Clients Click on the image below to view the video. [s3vpp id=8e6af1b0462f75972a551c64629b407f]   Two of my favorite bands are Maroon 5 and Train. I own every Train album and a few...

Why Personal Narratives and Stories are So Important in Developing a Memorable Brand   Video 2: Pieces of Us Click on the image below to view the video. [s3vpp id=ad03f12fb24fbb9300bb083bce27b0e2]   A few years ago, I became a tad bit obsessed with a particular video I ran across on my Facebook...

Why Personal Narratives and Stories are So Important in Developing a Memorable Brand   Video 1: We All Have Stories to Tell Click on the image below to view the video. [s3vpp id=91e45d28371f4909eb6390709650665e]     Do you remember a time when you heard a simply great story?   Or a time when you read...

Last week I officially launched my new website. In that note I shared the many different paths I’ve gone down to reach this announcement. Some paths were quite winding and others were like major highways that could be sped down. As I noted, it’s been uniquely my...

[s3vpp id=396db770da9b7b07e14e005d6f9121c7] Business Points of Performance [BizPoP #8]:  Why Personal Narrative Will Enhance Your Brand    Video Length  - 13:09 Telling a strong personal narrative is a critical component to creating a memorable and attractive brand. PERSONNAL NARRATIVE is the process of unearthing life stories and experiences to find...